Praveenraj, D. D. W. (2026) “Optimizing Marketing Campaigns Using A Hybrid Model Of XGBOOST And Hyperparameter Tuning”, International Journal of Artificial Intelligence and Machine Learning, 6(3s), pp. 310–321. Available at: https://svedbergopen.com/index.php/ijaiml/article/view/351 (Accessed: 25 June 2026).