PAWAR, Dr.Priyanka; J.PILLAI, Dr. Thirumagal.; AHLUWALIA, Dr. Gaganpreet Kaur; KALSHETTI, Dr. Prashant; SHUKLA, Dr Madhura; BEHARAY, Dr. Ambar; CHAVAN, Dr. Sachin. Artificial Intelligence And The Rise Of Social Commerce: Understanding Consumer Behavior In The Digital Age. International Journal of Artificial Intelligence and Machine Learning, [S. l.], v. 6, n. 6s, p. 985–994, 2026. Disponível em: https://svedbergopen.com/index.php/ijaiml/article/view/779. Acesso em: 9 aug. 2026.