SANI, Amizatulhawa Mat; SHAMSUDIN, Mohd Farid; DASUKI, Norhafizah Mohamad; NIZAM, Nurul Zarirah; SUFIAN, Atirah. Determinants of Digital Marketing Effectiveness for Sustainable Tourism Industry in Malaysia. International Journal of Artificial Intelligence and Machine Learning, [S. l.], v. 6, n. 11s, p. 826–834, 2026. DOI: 10.51483/IJAIML.6.11s.2026.826-834. Disponível em: https://svedbergopen.com/index.php/ijaiml/article/view/2199. Acesso em: 6 oct. 2026.