Abstract

This research uses a simple methodological approach to explore the Pangasinan State University Golden Lion Hotel’s initial satisfaction rating. Firstly, an available web reviews are designed to quantify guest satisfaction, covering diverse aspects of the hotel experience based on the response of the guest. Simultaneously, the study look into web insights by analyzing user-generated content on platforms like Google and Facebook. The research aims to evaluate the hotel’s virtual presence and digital satisfaction by scrutinizing online reviews and ratings. The fusion of quantitative data on guest satisfaction with qualitative assessments of the hotel’s online footprint provides a holistic understanding of its satisfaction rating. The result shows positive reviews for the PSU Golden Lion Hotel for its first year of operations, the web metrics also shows that PSU Golden Lion Hotel is doing well in search engine. This study enhances the Golden Lion Hotel’s operations and services and sheds light on the intersection between physical and virtual guest experiences in the contemporary hospitality landscape.

Keywords: Golden lion hotel, Lingayen, Pangasinan, Hotel